Nurturing discovery and inclusion in product design; assessing legacy experiences with best practices; driving in-house Human-Centered Design (HCD) workshops.
Design thinking isn’t just for designers. By introducing your project & engineering teams to design thinking, you’re opening them up to nonlinear and agile problem–solving styles. By introducing a new way of approaching problems, you & your team can unlock more innovative solutions.
To determine what the key features and interactions will be, it’s important to lay out who you’re designing for. Establish which stakeholders, both internal and external, you need to prioritize to drive impactful design thinking.
We break down your legacy designs to understand what the key objectives are and find your desired result — then we lay out a plan to reach your goals. Through focusing on quick wins, we deliver value incrementally starting with the most impactful objectives.
By laying out your new human-centered designs on a storyboard, we can quickly and clearly convey how the user experience will flow. This allows us to correct problems, that might otherwise go unnoticed, before delivering a final product.
To generate a broad scope of possibilities rapidly, we develop a creativity matrix for our clients. By prompting those involved in the creative process with “How might we…” statements, we’re able to develop objectives and tasks that produce quick wins.
In combination with other tools like the creativity matrix, we evaluate the key issues and priority lists of potential users. Doing so surfaces which tasks will have the most impact on the users’ experience and keep your team focused on the most outcome-oriented tasks.
These are 5 common methods out of 25+ that can be mixed and matched to help you (re)design meaningful products & services.